Online MBA with elective in Digital Marketing- Course details, Subjects, Eligibility.

An Online MBA (Master of Business Administration) with an elective in Digital Marketing is a specialized program that combines core business management education with a focus on digital marketing strategies and practices. The course is designed to equip students with the skills and knowledge required to effectively navigate the digital landscape and leverage digital platforms for marketing purposes. Typically, to be eligible for an online MBA in digital marketing, candidates should have a bachelor’s degree from a recognized university or college. The degree can be in any discipline, but having a background in business, marketing, or related fields can be advantageous.


The Online course structure and content can vary between universities and business schools, but here are some common topics that are typically covered in an Online MBA with an elective in Digital Marketing:


Core MBA subjects:

Organizational behavior

Marketing management

Financial management

Strategic management

Business ethics

Operations management

Human resource management


Managerial economics


Digital Marketing specific subjects:

Introduction to Digital Marketing

Search Engine Optimization (SEO)

Search Engine Marketing (SEM) 

Pay-Per-Click (PPC) advertising

Social Media Marketing (SMM)

Email Marketing

Content Marketing

Web Analytics and Data-driven Marketing

Mobile Marketing

Online Reputation Management

E-commerce and Online Retailing

Digital Marketing Strategy and Planning


Students may be required to work on real-life projects, develop digital marketing campaigns, and analyze data to gain hands-on experience in the field. Apart from the core digital marketing courses, students may have the option to choose additional electives in areas such as Brand Management, Consumer Behavior, Marketing Analytics, etc.


Here at Sahaswi Group of Institutions, you can find all types of UG, PG, Diploma, PG Diploma, and certificate programs in the distance and online education modes. Enrolling in distance or online education courses via the Sahaswi Group of Institutions, you can get UGC-approved degree certificates along with A+ grade mark sheets from your enrolled University. Also, we provide the students with exclusive online courses, live sessions, and other educational benefits.

Admission Process:

  • First, fill out and submit your application form If you have any doubt, contact us.
  • Once your form is successfully submitted, you will receive a call from our expert counselor.
  • Then select the course and university according to your interest and eligibility.
  • After that, you have to make a smooth and hassle-free online fee submission to book your seat.
  • Finally, you will get an admission confirmation directly from the University.
  • When you register for any courses via the Sahaswi Group of Institutions, you can get full guidance throughout the course completion.
  • Then, You don’t need to visit or contact the registered university for your study materials and exam details. Everything will be provided from our side.
  • Eventually, you can get an IIP login for free.
  • So don’t wait, just enroll and enjoy the benefits of distance learning with us!!

For Admission and queries:

Call: 7094442475

Leave a Reply